by Rachel | Jan 13, 2020 | PR Tips, Tips
Getting free publicity for your pet business doesn’t have to be difficult as I shared this week on the Bella Vasta podcast. Have you seen other people featuring in articles in newspapers and magazines and thought you’d like to do the same? In every town and city you...
by Rachel | Dec 17, 2019 | Content, Tips
When you put the name of your pet business into Google you want to see it pop up straight away. But with many of us building our own websites, knowing how the many pieces fit together for a website to rank can be tough. I’ve done this myself. A few years ago I set up...
by Rachel | Dec 12, 2019 | Content, Tips
Is blogging something you’d like to do as part of your pet business marketing? If the answer is yes but it’s something that you haven’t got off the ground just yet, then sitting down and planning can help. Three years ago I was in this position myself when I started...
by Rachel | Dec 2, 2019 | Events, Tips
Are you thinking of attending the Pet Industry Federation Petindex show in 2020? The event is being held at the Marshall Arena in Milton Keynes on April 26 and 27th and is free to attend. Anyone who already has a pet business or is thinking of setting up a pet...
by Rachel | Nov 12, 2019 | PR Tips, Tips
Are you thinking of approaching a journalist with a pitch or story idea and need to know the best way to go about it? Every day journalists are sent hundreds of press releases, invitations and messages and inboxes are so busy that e mails can get lost. The reality is...
by Rachel | Nov 4, 2019 | PR Tips, Tips
Have you written a press release about your pet business but are struggling for ideas on how to get it out there? Maybe you’re considering using a distribution service to send it out to the media? If you don’t have the budget to hire a PR consultant or firm but want...
