by Rachel | Oct 11, 2019 | PR Tips, Tips
If you’re thinking about trying to get press coverage for your pet business it can be overwhelming. Where do you even start? I thought I would go through the different places you can approach to see if they might be able to feature stories about your business. When...
by Rachel | Oct 5, 2019 | PR Tips, Tips
Twitter is the social media platform to reach out to journalists if you’re looking for press coverage for your pet business. This week I’ve been doing a PR My Pet Biz Challenge and engaging on Twitter has been a big part of that. I’ve found pet businesses are somewhat...
by Rachel | Sep 25, 2019 | PR Tips, Tips
Is getting press coverage something you’d like to achieve as a pet business owner? Appearing in the media can be a huge boost for your brand. It might sound daunting. Another thing on your list on top of social media and any other marketing activities you might do....
by Rachel | Sep 19, 2019 | PR Tips, Tips
Are you thinking of pitching a story about your pet business to journalists and want to know the dos and don’ts? Every day reporters get hundreds of pitches from PR companies trying to persuade them to write about their clients. Personally, I receive around 250-300 e...
by Rachel | Sep 6, 2019 | Content, Tips
Have you ever thought about doing an online course? We’re all so time poor that learning online is proving increasingly popular. There’s no need to factor in travel time, you can learn in your dog walking gear or pyjamas and on a much smaller budget. Plus subjects are...
by Rachel | Aug 21, 2019 | PR Tips, Tips
This week I’m talking to website expert Kieran Thomas about a scenario business owners dream of – going viral. Hundreds, thousands, even millions of people trying to find out about why they do all at the same time and this can totally happen if you’re a...
